Amazon shares jumped 7% on Friday and neared an all-time excessive after the corporate reported better-than-expected earnings, pushed by development in its cloud computing and promoting companies.

The inventory is up about 32% for the yr and touched $200.50 on Friday. Its highest shut was $200, a mark the inventory hit twice in July.

Income elevated 11% within the quarter to $158.9 billion, topping the $157.2 billion estimate of analysts surveyed by LSEG. Earnings of $1.43 topped the common analyst estimate of $1.14.

Gross sales within the Amazon Internet Providers cloud enterprise elevated 19% to $27.4 billion, coming in simply shy of analysts’ estimates, in line with StreetAccount. That was an acceleration from 12% a yr in the past, however trailed development at rivals Microsoft and Google, the place cloud income elevated 33% and 35%, respectively. Microsoft’s Azure quantity consists of different cloud companies.

Amazon’s capital expenditures surged 81% yr over yr to $22.62 billion, as the corporate continues to put money into information facilities and gear reminiscent of Nvidia processors to energy synthetic intelligence merchandise. Amazon has launched a number of AI merchandise in its cloud and e-commerce companies, and additionally it is anticipated to announce a brand new model of its Alexa voice assistant powered by generative AI.

“Amazon has built-in AI into what’s the most numerous tech footprint of any mega cap, with multi-billion income streams in e-commerce, promoting, subscriptions, on-line video, and cloud,” analysts at Roth MKM wrote in a observe after the earnings report. They’ve a purchase ranking on the inventory.

Brian Olsavsky, Amazon’s chief monetary officer, stated on the earnings name that almost all of the corporate’s 2024 capex spending is to assist the rising want for know-how infrastructure.

CEO Andy Jassy stated the corporate plans to spend about $75 billion on capex in 2024 and that he suspects the corporate will spend extra subsequent yr.

“The elevated bumps listed below are actually pushed by generative AI,” Jassy stated on the decision. “It’s a actually unusually giant, possibly once-in-a-lifetime sort of alternative,” he stated, noting that shareholders “will be ok with this long run that we’re aggressively pursuing it.”

Promoting was one other vivid spot. Gross sales within the unit expanded 19% to $14.3 billion in the course of the quarter, assembly expectations and outpacing development in Amazon’s core retail enterprise.

Amazon’s advert development was about in keeping with Meta, which noticed 18.7% growth, and sooner than development at Google, which reported a 15% improve in advert income. Snap‘s gross sales additionally jumped 15% from a yr earlier.

Amazon forecast income within the present quarter to be between $181.5 billion and $188.5 billion, which might characterize development of seven% to 11% yr over yr. The midpoint of that vary, $185 billion, fell wanting the common analyst estimate of $186.2 billion, in line with LSEG.

— CNBC’s Ari Levy contributed to this report.